Monday, February 8, 2010

Marketing

18 Questions to Ask Before You Commit to a Sponsorship 18 Questions to Ask Before You Commit to a Sponsorship

Make sure you spend your sponsorship dollars wisely – ask yourself these questions... 


How To Build Excitement For Slow Days How To Build Excitement For Slow Days

When you’re going to do a promotion for a slow day, the first thing you may... 


The WOW! Factor The WOW! Factor

How much time & money do you spend to bring your customers in the door? How much... 


How much should you spend on restaurant marketing? How much should you spend on restaurant marketing?

Although there are several rules of thumb, a typical restaurant should allocate... 


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Free Things To Do Today

4 Things NOT To Do With Social Media Marketing 4 Things NOT To Do With Social Media Marketing

Social Media.  Its the Buzz. Its easy, its free and it gets results. But don’t... 


Tips For A Sales Building Contest

Of course as an operator you can’t do it all on your own.  If your goal is to... 


Free Personality Test – For You and Your Staff Free Personality Test – For You and Your Staff

Sometimes understanding who you are helps who you need to become – or where... 


6 No Cost Ideas To Market Your Restaurant 6 No Cost Ideas To Market Your Restaurant

80% – 90% of restaurant marketing budgets are spent against NEW TRIAL –... 


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Blog

Don’t Spend a Penny on Marketing Until You Do This Don’t Spend a Penny on Marketing Until You Do This

Before you even think about marketing and advertising your restaurant consider this:  What kind of experience are your new found guests going to have once they arrive at your restaurant.  If you are not ready to WOW them – save your marketing dollars – invest  in a scrub brush, a gallon of paint, a new chef, waitstaff training or whatever... [Read more of this review]


Twitter Step by Step Twitter Step by Step

If you’re new to Twitter, the whole thing can be a mind-boggling experience. Here are some basic functions every effective business Twitter user should know. STEP ONE Before you attempt to dive into Twitter, take a moment or two to set up your profile.  Make sure you add a picture of your logo – Do not  leave the Brown o_O Avatar up for display. ... [Read more of this review]


The Simplest of Sales Building Tactics The Simplest of Sales Building Tactics

Today, coming home from a long weekend of mountain biking in Oregon I passed by Willamette Valley Vineyards.  It looked like an inviting place and I do love wine, so I pulled off the highway for a visit.  It was an unplanned stop and a bit inconvenient since I wanted to beat rush hour, but the thought of bringing home some wine from Oregon compelled... [Read more of this review]


Twitter 101 Twitter 101

Twitter is a fast-growing social networking Web site.  People can communicate with each other 140 characters at a time.  So the messages are short and to the point. It is a bit like being at a huge cocktail party.  You can start conversations, or jump in and join another person’s conversation.  You can simply listen (read) what other interesting... [Read more of this review]


8 Ways To Be Efficient NOW! 8 Ways To Be Efficient NOW!

There are many – but here’s today’s! 1.  Know your target market or niche.  It’s very important that you have your target clearly defined so you aren’t wasting your time doing activities that will not produce the results you’re looking for.  When you have a clearly defined niche, it’s easier to craft marketing messages,... [Read more of this review]


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