Just Say “No”
Ok, quick – close your eyes and tell me what businesses are on the shirt you just looked at.
How many did you get right?
Did you recall the phone number for the heating and cooling business whose name we can’t see?
How about the Grill Shop, does seeing their logo make you want to shop there?
If someone is putting your logo on a shirt or a sign or a billboard with 10 other logos and they’re doing it for free – awesome, do it.
If someone is putting your logo on a shirt or a sign or a billboard with 10 other logos and they want you to pay for it – just say “No”.
Then take that money and put a complimentary item or a sample of your food in your target audience’s mouth and see what happens.
Better results – Guaranteed!