Restaurant Marketing: The Power of FREE
July 20, 2012 by Loma Gregg
Filed under Advertising, Blog, Local Store Marketing
The idea of advertizing is to get your potential customers to try your product. Often owners and managers look to discount coupons or print ad because they think it’s less expensive. But if the idea is to get people to TRY your food – what’s the most effective way? Give it to them. Free. Instead [...]
Appreciation + Happy Employees = Great ROI
October 10, 2010 by Mary White-Cornell
Filed under Building Sales, Operations, Quick & Easy Ideas
Here is a link to a great article about how easy it is to increase sales and profits – just by making sure your employees feel appreciated. According to Chester Elton in his book The Carrot Principle, the research firm of Watson Wyatt asked employees of a certain company to identify “very significant” motivators for [...]
9 Tips to get FREE Traffic To Your Website
February 22, 2010 by Loma Gregg
Filed under Blog, Online
If you currently run a ‘static’ web site – one that can’t be easily updated, or contains the same information it did even a month ago, you’re not taking full advantage of today’s resources. Statistics show the first thing most people do when thinking about doing business with a product, company or person is to [...]
10 Local Marketing Ideas To Do Now!
August 17, 2009 by Loma Gregg
Filed under Blog, Local Store Marketing, Quick & Easy Ideas
Shoestring Budget? Read on… There are thousands of possible tactics you can employ to drive revenues without any reliance on mass media advertising. Here are 10 of our best restaurant promotion ideas to get your own creative marketing wheels turning. Remember – We know you’re busy and we’re here to help! 1. PUBLICITY STUNTS. Think [...]