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	<title>5 Mile Buzz &#187; Quick &amp; Easy Ideas</title>
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	<link>http://www.5milebuzz.com</link>
	<description>Local Store Marketing, specializing in reastaurants, bars &#38; lounges</description>
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		<title>Three Simple Things</title>
		<link>http://www.5milebuzz.com/2010/10/12/716/</link>
		<comments>http://www.5milebuzz.com/2010/10/12/716/#comments</comments>
		<pubDate>Tue, 12 Oct 2010 17:25:52 +0000</pubDate>
		<dc:creator>Mary White-Cornell</dc:creator>
				<category><![CDATA[Building Sales]]></category>
		<category><![CDATA[Local Store Marketing]]></category>
		<category><![CDATA[Quick & Easy Ideas]]></category>

		<guid isPermaLink="false">http://www.5milebuzz.com/?p=716</guid>
		<description><![CDATA[




















  







 I thought the article (below) was worth sharing. It comes from Andy Sernovitz who writes the Word of Mouth Marketing Blog You can have amazing word of mouth &#8212; and you can do it on the smallest of budgets without fancy technology. Before you spend big on your next campaign, try these simple fundamentals:1&#62; Great [...]


Related posts:<ol><li><a href='http://www.5milebuzz.com/2009/08/20/the-wow-factor/' rel='bookmark' title='Permanent Link: The WOW! Factor'>The WOW! Factor</a></li><li><a href='http://www.5milebuzz.com/2009/01/31/dennys-grand-slam-giveaway/' rel='bookmark' title='Permanent Link: Denny&#8217;s Grand Slam Giveaway'>Denny&#8217;s Grand Slam Giveaway</a></li><li><a href='http://www.5milebuzz.com/2009/08/18/how-do-most-restaurants-market-themselves-6-no-cost-ideas/' rel='bookmark' title='Permanent Link: 6 No Cost Ideas To Market Your Restaurant'>6 No Cost Ideas To Market Your Restaurant</a></li></ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Appreciation + Happy Employees = Great ROI</title>
		<link>http://www.5milebuzz.com/2010/10/10/appreciation-happy-employees-great-roi/</link>
		<comments>http://www.5milebuzz.com/2010/10/10/appreciation-happy-employees-great-roi/#comments</comments>
		<pubDate>Mon, 11 Oct 2010 06:11:42 +0000</pubDate>
		<dc:creator>Mary White-Cornell</dc:creator>
				<category><![CDATA[Building Sales]]></category>
		<category><![CDATA[Operations]]></category>
		<category><![CDATA[Quick & Easy Ideas]]></category>
		<category><![CDATA[employee appreciation]]></category>
		<category><![CDATA[Sales building]]></category>

		<guid isPermaLink="false">http://www.5milebuzz.com/?p=712</guid>
		<description><![CDATA[
Here is a link to a great article about how easy it is to increase sales and profits – just by making sure your employees feel appreciated. According to Chester Elton in his book The Carrot Principle, the research firm of Watson Wyatt asked employees of a certain company to identify &#8220;very significant&#8221; motivators for [...]


Related posts:<ol><li><a href='http://www.5milebuzz.com/2009/05/07/all-night-happy-hours-are-creating-the-buzz/' rel='bookmark' title='Permanent Link: All Night Happy Hours Are Creating The BUZZ!'>All Night Happy Hours Are Creating The BUZZ!</a></li><li><a href='http://www.5milebuzz.com/2009/08/17/the-roi-of-social-networking/' rel='bookmark' title='Permanent Link: The ROI of Social Networking'>The ROI of Social Networking</a></li><li><a href='http://www.5milebuzz.com/2010/02/22/dennys-gets-it/' rel='bookmark' title='Permanent Link: Denny&#8217;s Gets It.'>Denny&#8217;s Gets It.</a></li></ol>]]></description>
		<wfw:commentRss>http://www.5milebuzz.com/2010/10/10/appreciation-happy-employees-great-roi/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>8 Ways To Be Efficient NOW!</title>
		<link>http://www.5milebuzz.com/2009/08/20/8-ways-be-efficient-now/</link>
		<comments>http://www.5milebuzz.com/2009/08/20/8-ways-be-efficient-now/#comments</comments>
		<pubDate>Thu, 20 Aug 2009 23:33:29 +0000</pubDate>
		<dc:creator>Buzz</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Operations]]></category>
		<category><![CDATA[Quick & Easy Ideas]]></category>

		<guid isPermaLink="false">http://www.mediasitetoday.com/buzz/?p=346</guid>
		<description><![CDATA[ 

There are many &#8211; but here&#8217;s today&#8217;s!
1.  Know your target market or niche.  It&#8217;s very important that you have your target clearly defined so you aren’t wasting your time doing activities that will not produce the results you’re looking for.  When you have a clearly defined niche, it’s easier to craft marketing messages, materials [...]


Related posts:<ol><li><a href='http://www.5milebuzz.com/2009/04/20/buzz-bacon-says-fry-fry-and-fry-again-persistence-and-sizzle-pay-off/' rel='bookmark' title='Permanent Link: Buzz Bacon says: Fry, fry and fry again. Persistence and sizzle pay off!'>Buzz Bacon says: Fry, fry and fry again. Persistence and sizzle pay off!</a></li><li><a href='http://www.5milebuzz.com/2009/06/19/marketing-plan-part-3-of-3/' rel='bookmark' title='Permanent Link: Marketing Plan Part 3 of 3'>Marketing Plan Part 3 of 3</a></li><li><a href='http://www.5milebuzz.com/2008/11/18/6-quick-tips-for-newsletters/' rel='bookmark' title='Permanent Link: 6 Quick Tips For Newsletters'>6 Quick Tips For Newsletters</a></li></ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How much should you spend on restaurant marketing?</title>
		<link>http://www.5milebuzz.com/2009/08/18/how-much-should-you-spend-on-restaurant-marketing/</link>
		<comments>http://www.5milebuzz.com/2009/08/18/how-much-should-you-spend-on-restaurant-marketing/#comments</comments>
		<pubDate>Wed, 19 Aug 2009 01:00:19 +0000</pubDate>
		<dc:creator>Loma Gregg</dc:creator>
				<category><![CDATA[Building Sales]]></category>
		<category><![CDATA[Quick & Easy Ideas]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.mediasitetoday.com/buzz/?p=295</guid>
		<description><![CDATA[
Although there are several rules of thumb, a typical restaurant should allocate 3% &#8211; 6% of sales to restaurant marketing. And remember – you cannot build a house with one pillar.  You need to have several ongoing, consistent methods of marketing, and not all need cost money.  Sometimes TIME and EFFORT have larger payoffs.  IE [...]


Related posts:<ol><li><a href='http://www.5milebuzz.com/2009/08/18/how-do-most-restaurants-market-themselves-6-no-cost-ideas/' rel='bookmark' title='Permanent Link: 6 No Cost Ideas To Market Your Restaurant'>6 No Cost Ideas To Market Your Restaurant</a></li><li><a href='http://www.5milebuzz.com/2009/09/15/dont-spend-a-penny-on-marketing-until-you-do-this/' rel='bookmark' title='Permanent Link: Don&#8217;t Spend a Penny on Marketing Until You Do This'>Don&#8217;t Spend a Penny on Marketing Until You Do This</a></li><li><a href='http://www.5milebuzz.com/2009/08/20/the-wow-factor/' rel='bookmark' title='Permanent Link: The WOW! Factor'>The WOW! Factor</a></li></ol>]]></description>
		<wfw:commentRss>http://www.5milebuzz.com/2009/08/18/how-much-should-you-spend-on-restaurant-marketing/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>10 Local Marketing Ideas To Do Now!</title>
		<link>http://www.5milebuzz.com/2009/08/17/10-local-marketing-ideas-to-do-now/</link>
		<comments>http://www.5milebuzz.com/2009/08/17/10-local-marketing-ideas-to-do-now/#comments</comments>
		<pubDate>Mon, 17 Aug 2009 22:23:55 +0000</pubDate>
		<dc:creator>Loma Gregg</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Local Store Marketing]]></category>
		<category><![CDATA[Quick & Easy Ideas]]></category>
		<category><![CDATA[Restaurant Marketing]]></category>
		<category><![CDATA[Sales building]]></category>

		<guid isPermaLink="false">http://www.mediasitetoday.com/buzz/?p=289</guid>
		<description><![CDATA[ Shoestring Budget?     Read on&#8230;


There are thousands of possible tactics you can employ to drive revenues without any reliance on mass media advertising.  Here are 10 of our best restaurant promotion ideas to get your own creative marketing wheels turning.
Remember - We know you&#8217;re busy and we&#8217;re here to help! 
1. PUBLICITY STUNTS.  Think beyond [...]


Related posts:<ol><li><a href='http://www.5milebuzz.com/2009/08/18/how-do-most-restaurants-market-themselves-6-no-cost-ideas/' rel='bookmark' title='Permanent Link: 6 No Cost Ideas To Market Your Restaurant'>6 No Cost Ideas To Market Your Restaurant</a></li><li><a href='http://www.5milebuzz.com/2010/01/07/4-things-not-to-do-with-social-media-marketing/' rel='bookmark' title='Permanent Link: 4 Things NOT To Do With Social Media Marketing'>4 Things NOT To Do With Social Media Marketing</a></li><li><a href='http://www.5milebuzz.com/2009/08/07/menu-bingo/' rel='bookmark' title='Permanent Link: Menu Bingo'>Menu Bingo</a></li></ol>]]></description>
		<wfw:commentRss>http://www.5milebuzz.com/2009/08/17/10-local-marketing-ideas-to-do-now/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Local Marketing &#8211; Google Style</title>
		<link>http://www.5milebuzz.com/2009/08/17/local-marketing-google-style/</link>
		<comments>http://www.5milebuzz.com/2009/08/17/local-marketing-google-style/#comments</comments>
		<pubDate>Mon, 17 Aug 2009 21:55:33 +0000</pubDate>
		<dc:creator>Loma Gregg</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Building Sales]]></category>
		<category><![CDATA[Local Store Marketing]]></category>
		<category><![CDATA[Quick & Easy Ideas]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.mediasitetoday.com/buzz/?p=286</guid>
		<description><![CDATA[The Google Local Business Center is a must visit for business in general, but certainly for businesses attempting to attract customers in their local community.  As you may know, Google allows you to add your business to a directory and then enhance your profile with all kinds of information about your business, products, and services. [...]


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		<wfw:commentRss>http://www.5milebuzz.com/2009/08/17/local-marketing-google-style/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The ROI of Social Networking</title>
		<link>http://www.5milebuzz.com/2009/08/17/the-roi-of-social-networking/</link>
		<comments>http://www.5milebuzz.com/2009/08/17/the-roi-of-social-networking/#comments</comments>
		<pubDate>Mon, 17 Aug 2009 21:49:35 +0000</pubDate>
		<dc:creator>Loma Gregg</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Building Sales]]></category>
		<category><![CDATA[Free Things To Do Today]]></category>
		<category><![CDATA[Local Store Marketing]]></category>
		<category><![CDATA[Quick & Easy Ideas]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.mediasitetoday.com/buzz/?p=283</guid>
		<description><![CDATA[
As often illustrated in one of our favorite books Duct Tape Marketing, the most common reasons stated by small businesses for not embracing social networking is that they can’t measure or, worse yet, don’t believe there is any solid return on the investment of participation.
My question to you regarding the ROI roadblock is this -
How [...]


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		<wfw:commentRss>http://www.5milebuzz.com/2009/08/17/the-roi-of-social-networking/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Menu Bingo</title>
		<link>http://www.5milebuzz.com/2009/08/07/menu-bingo/</link>
		<comments>http://www.5milebuzz.com/2009/08/07/menu-bingo/#comments</comments>
		<pubDate>Sat, 08 Aug 2009 02:07:34 +0000</pubDate>
		<dc:creator>Loma Gregg</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Building Sales]]></category>
		<category><![CDATA[Quick & Easy Ideas]]></category>

		<guid isPermaLink="false">http://www.mediasitetoday.com/buzz/?p=90</guid>
		<description><![CDATA[ This is a great tactic for encouraging frequency and getting customers to try different items on the menu.  You simply create bingo cards that have different menu items in boxes.  Have the cards designed with five columns and five rows.  You can also promote other non-food items such as merchandise, cookbooks, and gift certificates.  [...]


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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>When Business Sucks Don&#8217;t Cut Back On Marketing</title>
		<link>http://www.5milebuzz.com/2009/05/30/when-business-sucks-dont-cut-back-on-marketing/</link>
		<comments>http://www.5milebuzz.com/2009/05/30/when-business-sucks-dont-cut-back-on-marketing/#comments</comments>
		<pubDate>Sun, 31 May 2009 03:57:48 +0000</pubDate>
		<dc:creator>Mary White-Cornell</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Local Store Marketing]]></category>
		<category><![CDATA[Quick & Easy Ideas]]></category>

		<guid isPermaLink="false">http://www.5milebuzz.com/?p=430</guid>
		<description><![CDATA[
Business is slow; budgets are tight. So what usually gets trimmed first? Marketing. Do you know what the results are? Disaster!
When you conduct marketing, you are not selling yourself to generate business today or even tomorrow. Marketing is an investment in your business&#8217;s future. In fact, research has shown that most marketing efforts don&#8217;t pay [...]


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		<wfw:commentRss>http://www.5milebuzz.com/2009/05/30/when-business-sucks-dont-cut-back-on-marketing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>7 Things To Do When Business Is Slow</title>
		<link>http://www.5milebuzz.com/2009/05/24/7-things-to-do-when-business-is-slow/</link>
		<comments>http://www.5milebuzz.com/2009/05/24/7-things-to-do-when-business-is-slow/#comments</comments>
		<pubDate>Mon, 25 May 2009 03:53:57 +0000</pubDate>
		<dc:creator>Mary White-Cornell</dc:creator>
				<category><![CDATA[Free Things To Do Today]]></category>
		<category><![CDATA[Operations]]></category>
		<category><![CDATA[Quick & Easy Ideas]]></category>

		<guid isPermaLink="false">http://www.5milebuzz.com/?p=428</guid>
		<description><![CDATA[
When things are slow with your business, you can take the opportunity to do all those things you always wanted to do but never had the time for.

Attend your chamber of      commerce meetings
Visiting networking groups as      a guest BNI (business networking international) is a great [...]


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		<slash:comments>0</slash:comments>
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